Best Franchise Opportunities in Missouri

There are some places that are more obvious to think about when you think of multi-unit franchising than Missouri. 

Maybe places like California, Texas, or Florida come to mind. You may even think about Georgia. However, places like Missouri, Indiana, and Maryland don’t typically come up at the top of the list when thinking about these types of opportunities. 

What if I told you that the typical, aspiring franchisee I work with isn’t in one of the three biggest states? A lot of people easily miss the fact that there are a lot of opportunities across some of the smaller states in the country.

With low cost of living, strong mid-sized cities, and family-first loyalty towards brands that consumers love, Missouri has a lot to offer. 

Missouri is not a one-size-fits-all kind of place, and you’ll need to know what you’re getting into if you want to be successful. 

The list below are some of the best franchise opportunities in Missouri, including multi-unit opportunities. While they’re just a select handful of opportunities, you can reach out to me, and we can find the one that’s right for you. 

Crumbl Cookies

With my desire to present a broad spectrum of options, Crumbl Cookies is one of the best multi-unit franchise opportunities in Missouri. In order to be able to scale to multi-unit locations, there is a range of factors that need to be present, which are present with Crumbl Cookies. 

First of all, if you can get repeat customers on products with great margins, you’re already in a good spot. Crumbl’s cookies are easy to make despite an interesting and rotating menu. In addition, here’s a product that appeals to families. As such, it’s a great place for a family with kids to go and pick up some sweet treats for the weekend. 

The cookies made at Crumgl are also Instagram-worthy. When you’re putting out a successful marketing campaign for a new location, you’re creating customers that will come to you for a long time. They may even end up taking pictures and posting them online for more to see. 

Missourians love comfort food, and the products offered by Crumbl fits right into those cravings. Lee’s Summit, Chesterfield, St. Peters, and Columbia are places I would look into if I was opening up a location. 

Whether you’re going after Gen Z or moms, everyone seems to love what they get when they go to a Crumbl Cookies location. 

The biggest challenge of this business in Missouri is finding that desirable, high visibility spot that will draw in more customers with no effort. You can often catch people that are already out running errands and tempt them with something sweet! 

Sport Clips

Men need haircuts. When I had more hair, I would go every month, while I find myself looking scary if I go that long now. 

Sport Clips is that perfect combination of man cave and haircut shop. Sports is on the TVs, and there are stylists that can give you a solid fade. It’s a great option when you’re looking for a semi-absentee model, which also lends itself well to the list of the best multi-unit franchise opportunities in Missouri.

You can be an investor in several locations without having to babysit if this is the franchise you’re buying into. 

Missouri guys are different from people living in LA. They like no-frills and sports being on to watch at the same time. There’s no reason a haircut should take an hour! With its high brand recognition, it’s an easy choice for the consumer. In addition, startup costs are reasonable, and you don’t come home smelling like fried food each day. Suburban markets are the perfect places to put these units. 

Jefferson and Blue Springs are areas I would personally look into if I was you! 

The difficulty in this model will be to find and keep the stylists that work there. Although I doubt men choose the the place they get haircuts as meticulously as women do, you’ll still need to create an appealing environment. 

Paris Baguette 

This is not your typical place to get a sandwich from. It’s a vastly different experience from Jersey Mike’s, and it has its special audience that it appeals to. It may have a lot of the charm that the European places have, but it retains the important American franchise operating principles that ensures it’s a scalable machine that’s operating. 

High-end coffee, sandwiches, and fresh breads. Whether you’re in LA or Missouri, these are things consumers have started to appreciate in recent years. In addition, this is another brand that looks great on Instagram! 

Gentrifying areas like the Plaza in KC, The Central West End in St. Louis are both places I would like into if I was opening up a Paris Baguette. Consumers have in common that they’re well-traveled and hungry for solutions that are a bit more interesting than the coffee chain that’s been around for 20 years. 

Before you open up such a location, it’s important to know it is one of the harder locations to manage. There’s the café aspect as well as the bakery portion of it. Real ops oversight and a trained team that knows what they’re doing is crucial for the success of this venture. However, I’m sure you can create a number of locations people are willing to return to with the right team helping you out! 

Hydrate IV Bar

Hydrate IV Bar is maybe the one that stands out the most on this list, and it’s also meant to present a different industry. Hear me out. It’s very easy to default back to the typical food places when you’re looking at franchises, but those are not your only options. 

Hydrate IV Bar not only offers a cure for hangovers, but it’s also a great place with IV treatments for health-conscious consumers. Mind you, it’s a high-end product that won’t work with every demographic. 

Energy boosters and party recovery strategies are great but also come at a cost. 

The Midwest may not be the most proven market when it comes to IV therapy, but it doesn’t change that there are early adopters there with deep pockets. If you can either find affluent communities or get a location close to a high-end gym facility, you’ll get a lot of foot traffic. 

There is the hurdle of education in this market, which you wouldn’t have as much of in other markets. You’re introducing a new concept, but there are often benefits to being a first mover. 

Factors to consider

Missouri has a number of factors to consider when you’re opening up multi-unit franchise locations that may not be as important in other states. 

The two strong metros are Kansas City and St. Louis, but there are also strong secondary markets like Columbia. Sports Clips, for instance, is a product with mass appeal, whereas Hydrate IV Bar is a very niche consumer. These demographic considerations are important when you choose the business you’re trying to open. 

Car dependency is a big one as Missourians spend a lot of time behind the wheel. If you’re opening up a franchise where people will need to be able to park, you’ll need to find an adequate space that allows that. Sport Clips, for instance, will perform well in a mall with tons of parking. 

Although the above are just some of the best multi-unit franchise opportunities in Missouri, there are plenty more to consider. So, if you’re getting serious about opening something up, reach out so we can explore your options.